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Getting Started with Craft

As our platform grows, we try to improve the Craft experience for our users as quickly and as seamlessly as possible. As part of those improvements, we’ve created a help center and a YouTube channel that explain each and every feature and walks you through every step.

If this is your first time in Craft, or even if you just want to make sure you haven’t missed anything important, put on your product brain helmet and prepare to master Craft in a few simple steps:

How to Create your Product in 15 Minutes

To keep it simple, we will define, plan and build a new sign up page for our imaginary dog walking mobile app.

Step 1: Create your New Product

We’ll start by creating a new product and giving it a name, for this one, we will name it WalkieDoggie. Yes, we are going to change the world with this one.

how to create a product on craft.io

Step 2: Define your high level purpose, goals and personas

Essentials is where we define our product strategy. let’s add a short summary section to get everyone on the same page. let’s also define a few initial goals for our product and our main personas:

Go to the full guide

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Product Metrics that Actually Matter

It’s alive! Your product is up and running and users are starting to que up for the Sign Up button.  Now, how do we know how to proceed? Clearly, our next step would be to optimize the leads funnel

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3 Glorious Mistakes to Avoid in Story Maps

Story mapping is perhaps the most imaginative stage of product development and as such, needs to be treated like a form of art rather than a project. The most challenging thing about creating the infrastructure for your product’s user

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Brainpicking with PM Omri Ziv: “I am not the ‘product CEO’”

One of the most important assets we have, as product managers, is our community. Our peers in various industries have accumulated so much experience and together we constitute a well of invaluable knowledge. I wanted to make all that knowledge and

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